What is shadow blocking in TikTok?

TikTok is a social network with a fast growth rate and high user engagement. It has its own algorithms and rules that bloggers need to follow. If the rules are violated, the system will add the profile to the shadowban. This fact can be overlooked and the budget for promotion can go nowhere. Let's discuss how to understand that you have caught a shadowban and what to do about it.

Shadowban: status features and what is it?

A shadow ban is the blacklisting of a profile in the system. Content disappears from recommendations, the blogger loses audience, reach drops, and the number of new subscribers does not grow, even if you decide to buy ads.

Shadowban and blacklist are two different things. Shadowban does not imply blocking the ability to upload videos. You can continue to create content, but you will not receive views and likes on them.

The average duration of the restriction is 14 days, if there were no repeated violations of the rules of the system. You will not receive notifications that you have received a shadowban or that it has been canceled for you. You need to monitor the statistics to understand that everything is in order and you can safely engage in profile promotion.

What can be sent to the shadowban?

A shadowban is obtained for violation of the rules of the system, which is detected in the process of analyzing the work by the algorithm. Most often, a ban can be obtained for the following reasons:

1. There are too many complaints about the profile to the administration.

2. Spam hash tags (more than 7 of the same in 3 posts in a row).

3. Mass likes and comments. The system understands that the user will not leave a hundred comments at a time in different accounts.

4. Spammy comments that don't matter and requests to subscribe to the channel.

5. Uploading copied, other people's videos to your channel.

6. Posting more than 10 videos per day.

7. The blogger is under 15 years old. The system limits the presence of children.

8. Bulk video deletion. Tik-Tok perceives mass deletion as a profile hack and blocks it for security purposes.

9. Regular video upload. Old clips are removed and new ones are uploaded. The algorithm treats this as spam.

How to understand that a profile ban has occurred?

Tiktoker will not receive a notification that his profile has received a ban. You can find out for yourself through statistics. Remember that this option is available only to those who have a PRO account. There are three ways to tell if a profile has been blocked:

1. Your comments under videos in other accounts began to disappear.

2. The number of views fell below 15.

3. There are no new subscriptions, although the quality of the content remains the same.

If you see several signs at once, then you have caught a shadow block and you need to think about how to get out of this situation.

What to do to get out of the ban?

Do not think that you can get rid of blocking in a day. But it doesn't have to be two weeks. To get out of the shadows, you can do:

• Delete the last 5 videos. Most likely, they became the reason for getting blocked and are marked with a red flag;

• remove all movement to promote the account. Do nothing on the social network for several days;

• write a comment on another profile, and look at the result. If it doesn't disappear, then you are out of the shadowban.

If you do the right promotion of the profile, carefully monitor what you publish, there should be no problems with blocking. But, even if you grabbed the shadow lock, there is an opportunity to return positions back.