Why are streamers and streamers popular?

The streaming industry will reach $184 billion in capitalization in the coming years. There are more and more streamers, and interest in such content is growing. A beginner streamer earns from 20,000 rubles a month, those who have already earned popularity receive hundreds of thousands of dollars.

The essence of streaming

The essence of streams is to observe the life of the live broadcaster. People like to watch someone work or fulfill their wishes. Initially, the streams were carried out by gamers, where they showed the passage of the game to the camera.

Now anyone who wants to share their experience with an audience or just have a good time can engage in streaming. During live broadcasts, you can:

• teach programming or do something on the Internet;

• draw;

• answer users' questions;

• Cook;

• sew;

• compose poetry or music;

• to interview;

• unpack the goods;

• other.

It is important for a streamer to find his audience, which will watch it and respond favorably to the initiative.

What is the reason for the popularity of streams?

It used to be fashionable to watch TV, now attention has switched to streaming. The reasons for their popularity include:

1. A sense of belonging to someone else's life and the illusion of influence on it. For example, a streamer can fulfill the wishes of his viewers for a donation. But, here you need to be careful because you may be asked to do something that is prohibited by the rules of the platform.

2. Surprise factor. Streams never follow a script, anything can happen here.

3. While streaming, you can get useful information. For example, players get new tokens for passing the game, viewers of cooking shows get recipes.

4. Stream - an opportunity to relax and get distracted. Someone likes to watch football, and someone watches how Roma plays tanks.

5. Ability to communicate and like-minded people. People come to the streamer united by a common interest. In chats, they get to know each other, communicate with each other and get useful contacts.

6. The clinging factor. Often the viewer can be attracted by the appearance of the streamer, his story. People stay for the sake of personality and help to earn money.

Streaming can make a lot of money

This is another reason for the popularity of streams. Many people want to work from anywhere in the world, do what they love and get fabulous money for it. The amount of a streamer's earnings depends on the subject, the channel's audience, and the streamer's marketing abilities.

Unlike YouTubers who hire managers to oversee monetization, live streamers oversee marketing strategies themselves. If we talk about specific numbers and popular people, then the following examples are worthy of attention:

1. Gnumme gamer with an income of up to 1 million rubles per month on game streams. On average, a player earns at least 250,000 rubles per month all year round.

2. US streamer Ninja received over $5 million in a month. It all worked out thanks to an affiliate link in the profile, through which purchases were made for $ 100 million, and the streamer's commission was 5%.

3. Streamer Olyashaa from Russia received a donation for 100,000 rubles in just one broadcast. She started with an interest in online games and broadcast her attempts to win. The trick of the streamer turned out to be that she did not know how to play. Now the player has several thousand subscribers and an income of 250,000 rubles per month.

How to become a streamer?

Do you have an interest in streaming and a desire to share your information and content with the world? Create a channel for broadcasts on one of the sites and broadcast live. The first audience for creating extras and attracting real subscribers can be obtained here stream-promotion. Upon request, the service can attract from 10 to 100,000 people or more to your broadcast. A planned channel promotion strategy and clear goals will help you get the desired result and occupy your niche.