How to Increase Video Retention
It is more difficult to keep the audience's attention at online
webinars and free classes than at a live performance. A person may be
ashamed to leave a live event, and to exit the webinar, it is enough to
close the tab. How to keep the viewer's attention so that he stays until
the end of the lesson, subscribes to the video channel and follows the
new releases? Read on.
Precise definition of the target audience
No
matter what interesting content you create, absolutely everyone does
not like it. You need to identify your target audience and create
content personally for it. In addition, video announcements and
advertising should be aimed at the environment of the audience.
For
example, subscribers for a service station should be searched in car
groups, forums, among fans of racing, cars, etc. If you find your
audience, the growth of subscribers of the channel and the depth of
video views increases exponentially.
How to Increase Video Retention
Audience
retention techniques will not help if the content of the video content
is not useful or consists of advertising. Do you conduct online events?
Share useful information, stories, life hacks, etc. The viewer should
see that it is profitable for him to listen to you and the content will
help solve his problem.
Online entrepreneurs conduct warm-up
webinars, where they give only part of the information, and the basic
knowledge is available to those who buy a course or training.
Follow the manner of presentation of information
Don't
let the viewer get bored and distracted from the topic of the video. On
the Internet, attention dissipates faster than in reality. You can
close the tab in 2 seconds, and it may take weeks to attract viewers.
The
human brain responds well to questions, stories, and small tasks. Try
to take this into account when creating video content. Work with the
audience so that they are constantly involved in the process of learning
or watching videos.
Show your popularity
Promotion of a video
channel, infobusiness, online school requires a constant audience.
People are reluctant to subscribe to channels and pages where there is
still no one or few subscribers. Popularity will grow rapidly when the
page is live, there are likes, comments, a lot of subscribers. A person
has a herd instinct, and every third random viewer subscribes to the
channel.
Cheating viewers on streams will allow you to create extras
and visibility of popularity. In turn, this will attract a real audience
that will stay with you further.
The advantages of cheating viewers include:
1. Attracting the attention of the audience. A lot of people are watching you, so your content is really interesting.
2. The opportunity to show the popularity of your streams, webinars to a new audience, even if you are just launching a project.
3.
The opportunity to show potential partners and allies that the project
is a success and attract new people to the team, investments, or achieve
other goals.
The Stream-Promotion service offers several formats for
cheating viewers and opportunities to attract a new audience. With its
help, they get an audience for channels on YouTube, WASD, Twitch and
others. You choose as many people as you need. The number of invited to
the stream is from 20 to 100,000 people and more.
Why is audience promotion important for new projects?
A
person does not want to waste time on uninteresting videos and classes
that no one needs. Users willingly join channels with thousands of
subscribers, join multimillion-dollar groups.
You may have very
interesting and useful content, but if there are no viewers, it will be
difficult to attract a new audience and capture the attention of
potential customers. A sense of gregariousness, a desire to be in trend,
to keep up with fashion trends governs a person.
Cheating viewers
for channels and streams is important. It costs less than advertising,
and in the future it allows you to earn millions. Try out the
possibilities of Stream-Promotion at the nearest event and evaluate the
results. You will be surprised by the efficiency of the system.