Sponsored subscriptions on YouTube

The authors of YouTube channels got the opportunity to earn every month using the sponsorship subscription function. Previously, this functionality was available only for gamers, but now it has spread to all channels.

The essence of sponsorship subscriptions is simple: the subscriber becomes a sponsor of the channel and supports it financially, and for this he receives gifts from the authors. At the moment, the amount of sponsorship is about 250 rubles per month, of which YouTube takes 30% of the profit, and the channel author receives the rest. The amount is small, but the more sponsors the channel has, the more income from this segment of earnings. The sponsorship feature is available for channels that have 100,000 subscribers.

What to offer as a sponsor?

You, as the author of the project, choose for yourself what to offer your subscribers for a monthly subscription. It should not take up much of your time and at the same time should be of value to your audience.

As a thank you for sponsorship, you can offer:

1. Early access to information.

2. Participation in live broadcasts.

3. Cheats where access is only for sponsors.

4. Ability to choose the theme of the future video.

5. Mention of the sponsor in the credits.

6. The ability to say hello to loved ones.

7. Other.

Emoticons

A popular way to distinguish a sponsor from other subscribers is to install a special icon in front of his name. This badge will appear in your chats and comments. The more sponsors you have, the more exclusive emoji you can create. Remember to keep these emojis simple and look good on YouTube without detracting from your content.

How to encourage the audience to buy subscriptions?

When a channel reaches the sponsorship level, it has more than 100,000 subscribers. Among this audience are people who are ready to support their favorite author and receive special privileges for this. The choice of sponsorship gifts depends on the theme of the channel and the interest of the audience itself.

It would be useful to ask the audience what they would like to receive in an exclusive manner and find an opportunity to offer it to them. Big channels can use sweepstakes and designer souvenirs as gifts. These things include:

• T-shirts;

• caps;

• office;

• sweatshirts;

• clothes;

• other things.

How much can you earn from sponsored subscriptions?

Does the amount of earnings on sponsorship depend on the number of people who are ready to buy your subscription? For example, the subscription amount is 250 rubles per month, 3,000 people buy it. In this case, in addition to your standard sources of income, you can receive 525,000 rubles in hand.

It is difficult to predict the exact amount of earnings because it depends on the personal desire of the user, and the subscription itself can be turned off at any time.

Sponsored subscriptions allow bloggers to earn good money. Additionally, you can connect Super Chat, which allows you to receive money on donations during live broadcasts. This is only available for channels from Russia for Belarus, Kazakhstan, Ukraine, such features are not yet available.

Before you get the opportunity to earn on sponsored subscriptions, optimize your channel, prepare it for active promotion and follow the rules of the system. If you take a close look at the channel, then you can reach the “Sponsorship” function in 6 months.